Australian Owned | Cruelty-Free | No Progesterone | Backed by Science
THE GROWTH PHASE™
Exo Serum
7 Pathways to Follicle Activation
Backed by Science, Delivered Botanically
NOT A BANDAID. A DAILY FORMULA THAT SUPPORTS THE FOLLICLE ENVIRONMENT YOUR BROWS AND LASHES NEED TO GROW.
Pickup available at 148a Ferguson Street
Usually ready in 24 hours
The Growth Phase™ Lash & Brow Exo Serum
148a Ferguson Street
148a Ferguson Street
Williamstown VIC 3016
Australia
The Growth Phase™ Lash & Brow Exo Serum
Most brow serums treat the hair you can see.
If you've tried pencils, tinting, lamination — even other serums — and still haven't seen real change, that's not a reflection of effort. It's because none of them address where thinning actually starts.
Your brows and lashes may not be gone. The follicles that grow them may simply be compromised — under-supported by the environment around them.
The Growth Phase™ Exo Serum is formulated to change that environment, so the conditions for healthier, fuller-looking growth are there every single day
Developed using advanced Korean cosmetic science, this multi-pathway formula targets the root causes of thinning, dormancy, and compromised growth at the follicle level — not just the surface. At the center of it is biomimetic vesicle delivery: a delivery system designed to mimic the body's own cellular structures, carrying actives past the surface and into the follicle itself, where most serums never reach.
What Makes The Growth Phase™ Exo Serum Different?
Most serums condition existing hair. The Growth Phase™ Exo Serum works differently — supporting dormant follicles and helping create the conditions for re-entry into the active growth phase, using biomimetic vesicle delivery to get there.
Who It's For
— Brows or lashes that have thinned or gone sparse in the last 6–24 months
— Over-plucked brows that stopped regrowing, even after you let them recover
— Hormonal changes — perimenopause, post-menopause, postpartum — affecting brow or lash density
— Brows or lashes that stopped responding to standard serums after weeks of use
Many clients see remarkable results using the Exo Serum alone — particularly for sparse brows and lashes. It's a strong starting point on its own, or a maintenance step after completing the Program.
7 Pathways. One Daily Ritual.
— Peptide complex - supports follicle signalling and the active growth phase
— Botanical exosome-inspired technology - supports cellular communication and follicle receptivity
— Anti-inflammatory actives - calms chronic follicular stress
— Circulation support - delivers nutrients and oxygen to the follicle environment
— Amino acid complex - strengthens hair structure from the inside out
— DHT-supportive botanicals - supports follicles affected by hormonal and androgenic thinning
— Biomimetic vesicle delivery - gets every active where it needs to go
How to Use
Apply a thin layer to clean, dry brows and lashes twice daily. Allow to fully absorb before applying other products. Safe for morning and evening use.
3ml · 90 day supply - a little goes a long way.
Results are progressive and individual. Most clients notice fine new hairs appearing within 6–8 weeks of consistent daily use, with visible density improvements by weeks 12–16.
Part of The Growth Phase™ system — Australia's first science-led brow regeneration protocol.
Ingredients
Aqua (Water), Bifida Ferment Lysate, Polygonum Multiflorum Root Extract, Panthenol, Gleditsia Sinensis Fruit Extract, p-Hydroxyacetophenone, Eclipta Prostrata Extract, Lycium Chinense Fruit Extract, Zanthoxylum Piperitum Fruit Extract, Dictamnus Dasycarpus Root Extract, Zingiber Officinale (Ginger) Root Extract, Sodium Hyaluronate, Carbomer, Triethanolamine, Pyrrolidinyl Diaminopyrimidine Oxide, Diaminopyrimidine Oxide, Mannitol, Tripediol, Leuconostoc/Radish Root Ferment Filtrate, Biotin, Glycerin, Trehalose, 1,3-Propanediol, Serine, Leucine, Alanine, Glycine, Carnitine, Arginine, Isoleucine, Lysine, Valine, Proline, Histidine, Glutamic Acid, Threonine, Capryloyl Hydroxamic Acid, Dextran, Methionine, Tryptophan, Cystine, Tyrosine, Aspartic Acid, Acetyl Tetrapeptide, Trifolium Pratense Flower Extract, Nonapeptide-1, Hexapeptide-2
For external use only. Avoid direct contact with eyes. If irritation occurs, discontinue use.
60-Day Satisfaction Guarantee
We're confident in what this system does. If you follow the 16-week home protocol consistently for 60 days and don't see a difference in your brow and lash density, we'll make it right.
T&Cs apply - see our full Guarantee Terms.
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THE FORMULA
SEVEN PATHWAYS. ONE DAILY RITUAL.
Because no single ingredient can restore a compromised follicle — the Exo Serum works across seven biological pathways at once.
✔ Peptide complex — supports follicle signalling and the active growth phase
✔ Botanical exosome-inspired technology — supports cellular communication and follicle receptivity
✔ Anti-inflammatory actives — calms chronic follicular stress
✔ Circulation support — delivers nutrients and oxygen to the follicle environment
✔ Amino acid complex — strengthens hair structure from the inside out
✔ DHT-supportive botanicals — supports follicles affected by hormonal and androgenic thinning
✔ Biomimetic vesicle delivery — a system designed to carry actives past the surface and into the follicle itself, where most serums never reach
Apply twice daily. A little goes a long way.
60-Day Satisfaction Guarantee.
We're confident in what this formula does, because we built it to address something most serums never touch. If you use The growth Phase consistently for 60 days and don't see a difference in your brow and lash density, we'll make it right.
T&Cs apply - see our full Guarantee Terms.
From women who chose regeneration over replacement
Real Brows & Lashes. Restored.
Every review here is from a real Growth Phase™ client — no filters, no scripts. Just what happened when they gave their follicles the support to do what they're already capable of
"Absolutely love this business! My
eyebrows look noticeably fuller and
healthier after doing the Growth Phase
treatment. You can really tell Stephanie
cares about quality and customer service.
Highly recommend for anyone wanting
thicker, more natural-looking brows."
— Despina, 45
"I can't recommend this enough. I've had
so much growth to my brows and it's still
growing — it's changed the look of my
face and I love them. They are fuller and
fluffier. Steph is just amazing, you
should absolutely do this."
— Josie, 49
Im so impressed. My brows were thinning more and more everyday after menopuase, now after only 4 weeks I can see my brows are coming back! this has changed how I look and feel about myself.
Sophie 56 Melbourne
WHO IT'S FOR?
Thinning or sparse brows and lashes
— Over-plucked brows that have stopped responding
— Hormonal hair loss — perimenopause, post-menopause, post-pregnancy
— Anyone whose brows have stopped responding to standard serums
Many clients see remarkable results using the Exo Serum alone — particularly for sparse brows and lashes. It's a strong starting point on its own, or a maintenance step after completing the Program.
FOR CLINICS & PRACTITIONERS
BRING THE GROWTH PHASE™ PROTOCOL TO YOUR CLINIC
Approved clinic partners receive wholesale access to The Growth Phase™ Program, exclusive practitioner training and certification, and ongoing clinical support. Limited clinics approved per region.
Frequently Asked Questions
The Exo Serum is a standalone daily treatment — it doesn't require the in-clinic program to work. Many clients use it on its own to support lash and brow density, while others pair it with our Follicle Rehabilitation Program for a more intensive approach.
It depends on your follicles and your situation.
Exo Serum alone — a good starting point if you want daily follicle support without committing to the full system yet.
Brow Restoration Kit — ideal if you're ready for a complete twice-weekly + daily protocol, but can't attend in-clinic (interstate, time-poor, or simply prefer to start at home).
The Growth Phase™ Program — best if you want specialist-guided, in-clinic treatment with microneedling, LED light therapy, and ongoing monitoring and adjustment.
Not sure? Our free consultation can help assess your follicles and recommend the right starting point.
Apply a thin layer to clean, dry lashes and/or brows once daily. Allow the serum to fully absorb before applying other products.
No. Every product in the kit is formulated without progesterone, and is fragrance-free and cruelty-free.
The Exo Serum is your daily leave-on treatment, supporting the follicle environment across 7 pathways every day. The Follicle Activation Serum is used with the Microstamper twice weekly to deliver actives more directly into the follicle environment.
As with any cosmetic product, we recommend checking with your healthcare provider before introducing new products during pregnancy or breastfeeding.
The Exo Serum is formulated with peptide complexes, biomimetic vesicle delivery, anti-inflammatory actives, circulation support, amino acid complex, DHT-supportive botanicals, and microbiome-supporting actives. The Follicle Activation Serum supports the same follicle environment through its own multi-pathway formula, delivered via the Microstamper.
Ingredients
Aqua (Water), Bifida Ferment Lysate, Polygonum Multiflorum Root Extract, Panthenol, Gleditsia Sinensis Fruit Extract, p-Hydroxyacetophenone, Eclipta Prostrata Extract, Lycium Chinense Fruit Extract, Zanthoxylum Piperitum Fruit Extract, Dictamnus Dasycarpus Root Extract, Zingiber Officinale (Ginger) Root Extract, Sodium Hyaluronate, Carbomer, Triethanolamine, Pyrrolidinyl Diaminopyrimidine Oxide, Diaminopyrimidine Oxide, Mannitol, Tripediol, Leuconostoc/Radish Root Ferment Filtrate, Biotin, Glycerin, Trehalose, 1,3-Propanediol, Serine, Leucine, Alanine, Glycine, Carnitine, Arginine, Isoleucine, Lysine, Valine, Proline, Histidine, Glutamic Acid, Threonine, Capryloyl Hydroxamic Acid, Dextran, Methionine, Tryptophan, Cystine, Tyrosine, Aspartic Acid, Acetyl Tetrapeptide, Trifolium Pratense Flower Extract, Nonapeptide-1, Hexapeptide-2
The Exo Serum isn't a basic lash and brow serum, it's a science-led formula built across our 7-pathway follicle support system, using peptide technology, microbiome-supporting actives, and biomimetic vesicle (exosome) delivery to get actives where they're needed. It's formulated to be an advanced daily treatment in its own right, not a cheaper add-on, which is reflected in the quality and complexity of the formula.
Yes. The formula is designed for daily use - morning and evening - on clean, dry brows and lashes. It's free from harsh actives and suitable for sensitive skin. If you experience any irritation, discontinue use and contact us.
The Exo Serum uses biomimetic vesicle delivery technology — designed to mimic the way exosomes work in biological systems — to help deliver active ingredients more effectively into the follicular environment.